Sales Outsourcing

B2B sales outsourcing. Build the team around your sales process.

Outsource prospecting, add support for discovery and closing, or scope a broader sales team. We agree who does what, work with your CRM and report on the opportunities that move forward.

  • Three engagement models
  • Quote-based retainers
  • Your accounts and customer relationships
Watch · 5:33

Meet the team behind your growth programme.

Our founder explains how Division50 connects marketing and sales. The service scope below defines what is included in your engagement.

Real results

Client campaigns and results.

Start with our named lead-generation engagements. These stories report booked meetings, not closed sales or results from a fully outsourced sales department. Open each story for its scope and context.

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Choose the work you want to outsource

Keep your closers. Add support. Or build a wider team.

The starting point is the gap in your sales process. Each model is quote-based; roles, capacity, markets and responsibilities are agreed in the proposal.

Meetings Layer

For teams with closers who need support finding and qualifying the right prospects.

  • Ideal customer profile, account research and message testing
  • SDR outreach through agreed, permitted channels
  • Meeting qualification and scheduling
  • CRM handoff with conversation context and next steps
Explore appointment setting

Sales Department

For founder-led teams that need help running discovery and managing opportunities alongside their own salespeople.

  • Prospecting and meeting handoff
  • Discovery and qualification support
  • Offer-specific playbooks, objections and call reviews
  • Co-managed opportunities and forecast reviews

End-to-End

For a broader managed sales function, with the boundaries of commercial authority agreed before anyone represents your company.

  • SDR, AE and account-management roles matched to the scope
  • Customer-success and technical-sales support where agreed
  • Opportunity, renewal and expansion responsibilities
  • Performance targets and review cadence in the service agreement

Match the role to the work

Different roles solve different problems.

You do not need every role in every engagement. Coverage, seniority, product training, language and availability should match the accounts you want to win.

SDR: prospecting and qualification

Researches prospects, starts conversations and hands qualified meetings to the person responsible for discovery. Email, calling and LinkedIn activity need agreed permissions and channel rules.

BDR: account development

Maps target organisations, buying groups and partnership opportunities. Useful when an enterprise sale requires several stakeholders rather than a single contact.

AE: discovery and opportunities

Runs agreed discovery and demo stages, maintains next steps and supports proposals or negotiations. Discounting, commitments and signature authority stay within your written approval rules.

Account manager: existing customers

Coordinates account reviews, renewal conversations and expansion opportunities. Define the handoff from sales to delivery so a new deal does not lose its owner.

Sales engineer: technical evaluation

Supports product demonstrations and technical questions within the agreed expertise. Your product, security and legal teams retain approval of claims and commitments.

Customer success: adoption and renewal

Supports onboarding, adoption and account feedback where included. Agree the boundary between customer success, technical support and delivery before adding the role.

Make the right operating decision

Outsource the gap, not the judgement.

Compare responsibilities and total scope, not a headline seat price. An outsourced team still needs access to product knowledge, prompt feedback and a decision-maker inside your business.

Choose appointment setting when you can close

Keep discovery and closing in-house if those stages already work. Agree qualification criteria, attendance reporting, rejection rules and a clear follow-up owner.

Choose a managed team when coordination is the gap

Consider a wider engagement when prospecting, discovery and follow-up lack ownership. Specify the team, tools, management time, onboarding and reporting included in the quote.

Keep specialist knowledge close

An internal team may be the better fit when sales depends on deep proprietary expertise or tightly controlled relationships. A hybrid model can add research and scheduling without handing over the whole sale.

Compare the same cost base

Include management, software, data, training and transition costs in each option. Ask which costs sit outside the retainer. There is no universal agency-versus-in-house saving or ramp time.

Before the first conversation

Set the team up to represent you properly.

Launch timing depends on access, product training, audience research and your approvals. A first meeting is not proof of a repeatable pipeline.

Define the buyer and offer

Agree target accounts, excluded segments, geography, language, sales-cycle assumptions and what counts as qualified. Review offer claims with your team.

Set access and authority

Use named, permissioned access to company accounts. Define sender identity, required disclosures, opt-outs, recording permissions and who can approve a proposal or contract.

Test the handoff

Check scheduling, time zones, CRM fields, source attribution and the follow-up owner before outreach starts. Test records should not be mistaken for genuine opportunities.

Review and improve

Review conversation quality, rejected meetings, attendance and stage movement. Adjust targeting or messaging based on evidence, with approval before changing scope or spend.

Know what the activity produces

Meetings, opportunities and revenue are different measures.

Agree definitions and a reporting window before kickoff. A meeting booked is not a meeting held, and a pipeline value is not money collected.

Bookings and attendance

Report booked, held, cancelled and no-show meetings separately. Record qualification and rejection reasons so rescheduling does not inflate the result.

Opportunities and won business

Track accepted opportunities, stage progression and won revenue in your CRM. Distinguish sourced from influenced business; calculate acquisition cost only when spend and conversion data are complete.

Before we start

Your questions, answered.

What does a sales outsourcing company do?

A sales outsourcing company manages agreed sales work for another business. That can mean prospect research and appointment setting, or a wider team supporting discovery, account management and customer success. Division50 scopes the roles and responsibilities before work begins; not every engagement includes every part of the sales process.

Can we outsource SDR work and keep our AEs?

Yes. The Meetings Layer supports prospecting, qualification and meeting handoff while your account executives run discovery and closing. Agree the qualification criteria, CRM fields, handoff deadline and follow-up owner so the boundary is clear.

Who owns the accounts and customer relationships?

Your company retains its customer relationships and company-controlled accounts. Set access permissions, data ownership, recording rights and exit handover in the agreement. Representatives should use an approved identity and any required disclosure, not conceal who is contacting the prospect.

What happens if an operator is not the right fit?

Agree the review process, replacement conditions, any fees and transition support in the proposal. Role requirements and training responsibilities should be clear before someone starts. Do not assume an unconditional replacement guarantee applies to every engagement.

What is the minimum commitment?

The standard engagement described here starts with a three-month minimum, followed by month-to-month service with 30 days' notice. Confirm commencement, renewal, notice and handover terms in your written agreement before signing. A minimum term is not a promise of results within that period.

Will you work in our existing CRM and sales tools?

We scope access and integration around your existing systems, such as Salesforce, HubSpot or Pipedrive. Confirm permissions, licences, data sources and any additional tool costs before kickoff. Account sharing, outreach automation and recording must respect the applicable platform and market requirements.

How much does sales outsourcing cost?

Pricing is quote-based. The proposal depends on roles, seniority, capacity, languages, markets, management and systems. Ask for included and excluded costs, the term and the transition plan. A meeting target or revenue forecast should not be confused with a guaranteed return.

How do we know whether the team is working?

Use a shared CRM and agreed reporting cadence to review outreach, booked and held meetings, accepted opportunities, stage movement and won business. Keep sourced revenue separate from influenced revenue. Client availability, offer quality and the sales cycle affect outcomes; there is no universal Week 4 or month-three result.

Where does your sales process need support?

Bring your target market, current team and the stage that needs attention. We will scope the roles, responsibilities and reporting around that gap.