Event Marketing & Exhibition Agency. Your booth shouldn't end when the floor closes.
Pipeline up top. Meetings down the funnel. We embed a production + lead-capture team at your booth — on-site interviews, demos, badge scans into your CRM, short-form cuts for social, and a long-form recap film your sales team uses for the next 12 months. Human-led. AI-enabled. UK + GCC native.
No long contracts · Per-event scoping · Global crews · Edits within 14 days
Short-form videos per single-event package
Edit turnaround on shorts + recap
Typical ROI vs cost of booth alone
Useful life of long-form recap film
Why most exhibitors waste the booth — and the system that doesn't.
Before, during, and after: the 8-step exhibition system the founder walks through, with the client results behind it.
Events + booths covered for
Four steps. From booth setup to recap film — covered.
- 01
Discovery
We learn the event, the booth, and what success looks like.
One-hour working session ahead of the event. We map the agenda, your booth layout, the sessions worth filming, the spokespeople you want on camera, and the pipeline outcomes that justify the budget. No shot list until we know what you need to walk away with.
- 02
Strategy
We design the shot plan, the lead-capture flow, and the edit roadmap.
Crew size, camera count, interview schedule, demo capture plan, and lead-capture workflow (QR on the booth, badge scans, post-event nurture). Deliverables are pre-scoped to the channels you actually publish on — LinkedIn, Instagram, TikTok, YouTube, sponsor decks.
- 03
Execute
Crew on-site, booth covered, conversations captured.
Producer + camera operators + audio + a lead-capture operator on the floor. We film the booth, the interviews, the demos, and the side-room sessions. Leads are captured into your CRM in near-real time, not handed over as a spreadsheet a week later.
- 04
Optimize
Edits delivered, leads nurtured, next event scoped.
Short-form videos delivered within 14 days, long-form recap film within 30. We tag which clips drove the most engagement, which interviews booked the most follow-up calls, and which formats to double down on at the next event.
From booth handshake to post-event recap — covered.
On-site booth coverage
Producer + camera + audio team embedded at your booth. B-roll of the floor, ambient footage, talking-head moments — everything you need to prove the booth was worth the spend.
Spokesperson & team interviews
Scripted + spontaneous interviews with your founders, product leads, and customers walking the booth. Set up in a quiet corner, lit + mic'd properly — not phone-camera vertical clips.
Product & service demos
Clean capture of live product walkthroughs and demos run at the booth. Cut into shareable explainer clips your sales team can drop into outbound for the next year.
Professional editing & finishing
Audio cleanup, color grading, on-brand subtitles, lower-thirds, intro/outro plates. Every deliverable comes export-ready for LinkedIn, Instagram, TikTok, YouTube, and sponsor decks.
Short-form social cuts
8-12 short-form videos per event — 15s to 90s — formatted for LinkedIn, Instagram, TikTok, and YouTube Shorts. Pre-scheduled into your post-event content calendar, not dumped in a Drive folder.
Long-form recap films
1-2 long-form pieces per event — company highlight reel, sponsor recap, or session edits. The asset your sales team uses for outbound, your investor deck uses for traction, and your team uses internally.
Proof, not promises.
Real, named clients. Real numbers. A sample below — the full library has more.
$20MSales in 10 days$20M in sales in 10 days from MBC's first-ever advertiser program
Read the story →
7countries · 3 continentsSold-out broadcaster events across 7 countries and 3 continents
Read the story →
$50M+Sales generated5,000+ registrations and $50M+ in sales for ARN's event series
Read the story →Named clients. Real numbers.
“We worked with Division50 on a trade mission hosted by Qatar Development Bank and the Saudi Ministry of Commerce. They handled outreach and paid ads — end to end. Over 1,700 leads, 200+ B2B meetings, and a cost per lead under $0.20.”
Rahul JainDirector – Research & Advisory, Wise Consulting“We achieved over 3,500 registrations with a 40%+ attendance rate and closed over 20M in just 10 days. Division50 handled everything from lead targeting, generation to confirmations.”
Candice Van RensburgRegional General Manager, Boost“With Division50, we ran a smooth end-to-end event campaign. 5,000+ registrations, 40% show-up rate, and more than 20M in deals.”
Paul PirrieGeneral Manager“We exceeded 3,800 registrations and generated tens of thousands of leads across the UAE. Division50 handled multichannel outreach, lead qualification, and post-registration follow-up.”
Boris MengTeam Leader, Meorient / China Homelife ExpoQuestions exhibitors + event teams ask.
Do you work with exhibition companies in Dubai?
Constantly — Dubai World Trade Centre exhibitions are home turf, and we've run event campaigns across the UAE, Saudi Arabia, Malaysia, the UK, Australia, Canada, and South Africa. Whether you're an exhibitor or an event organizer, the same system applies: pre-event outreach to pull the right buyers to the stand, structured capture on the day, and content + follow-up that keeps the event selling for months after teardown.
Do you guarantee a specific number of leads from the booth?
No — anyone who guarantees you a fixed lead count from a single event is selling spam. What we commit to is the execution: producer + crew on-site, interviews captured, demos filmed, lead-capture flow running, deliverables shipped on time. The lead volume depends on the event, your booth position, and the offer — all variables we can't promise around. The honest version: most exhibitors get 3-5x ROI on the booth + content combined when the offer + ICP fit is real.
What's the minimum commitment?
One event. We scope per event, not per retainer. If it works, we scope the next one together — most clients book us for 3-6 events a year once the playbook is dialled in. No long-term lock-ins.
How fast can you start? My event is in 3 weeks.
We've stood up event coverage in as little as 10 days when the brief is clear. Realistic minimum is 2-3 weeks for a single-day exhibitor package, 4-6 weeks for a multi-day organizer production with multi-camera and live edit. Tell us the date on the strategy call and we'll tell you honestly if we can make it.
Where are your crews based?
Global remote operators with regional crew leads. We've covered events across EMEA, APAC, and North America. Crew is sourced locally to the event venue so you're not paying for international flights and lodging on top of the production budget.
How do you measure success?
Three layers: (1) Deliverables shipped on time and on-brand — non-negotiable. (2) Booth lead capture quality — number of qualified leads into your CRM during the event, not just business cards. (3) Post-event content performance — engagement on the shorts, sales-team usage of the long-form recap, and how often the assets get reused over 12 months. We report on all three within 30 days of the event.
What do we get vs hiring a freelance videographer or doing it in-house?
A freelance videographer films. We film, capture leads, run the on-site production schedule, edit, finish, format per channel, and tag what to reuse. In-house teams can do this — most don't, because the team gets pulled into running the booth itself. We're the layer that turns the event from a brand exercise into a measurable pipeline + content engine.
Can you also help us with the booth itself — design, staffing, lead-capture tech?
We don't build booths. We do handle the lead-capture flow (QR-to-CRM, badge scanning into your stack), the on-camera spokesperson coaching, and the on-site production schedule. For booth design and on-floor sales staffing we partner with specialists we trust.
What if the event under-delivers — bad foot traffic, bad weather, low turnout?
We still ship every deliverable in scope — the shorts and recap don't depend on foot traffic. If lead capture under-performs because the event itself was weak, we'll be honest in the post-event debrief and help you decide whether to skip that event next year. We don't keep selling clients on events that aren't working for them.